First vienna residential market report

1060 wien – mariahilf

29

Between trendy vibes and old-world charm

RAY, Gumpendorfer Straße 60 / EHL

Mariahilfer Straße

Museumsquartier

Getreidemarkt

Neubaugasse

Esterházygasse 28 / EHL

Kettenbrückengasse

Zieglergasse

Westbahnhof

Pilgramgasse

Hay Joe Haydngasse 17 / EHL

Gumpendorfer Straße

Margaretengürtel

FACTS Demography

Hay Joe Haydngasse 17 / EHL

Mariahilfer Straße

Sinus-Milieus ®

Attractive residential location amidst cultural diversity

Residents

31,083

upper class traditional milieus central milieus modern lower class

Main residences Persons/household

16,110

1.94

Moved in Moved out

+ 5,182 - 5,426

Migration balance

- 244

Mariahilf comes as a real hub of diversity nestling between the traditional Naschmarkt in the south and vibrant Mariahilfer Straße, Austria‘s most famous shopping boulevard, in the north. Vienna’s Sixth District benefits from a vibrant mix of hip cafés, trendy bakeries, small bistros, and selected wine dealerships, creating a perfect mix of quality of life and vibrant ambience. Mariahilf is one of the most desirable locations in the city – small in area, large in diversity. The district breathes urban lifestyle with a touch of bohemian. The Sixth District also profits from an excellent central location and outstanding public transport links, all set amidst an impressive stock of charming old buildings. Current and planned urban development projects place a clear emphasis on greenery and liveability. Linke Wienzeile has already been upgraded with numerous new trees, and the Spalowsky- gasse school centre and Mittelgasse have undergone extensive redesign. The Naschmarkt car park reconstruction and new parks at Kettenbrückengasse also contribute to the district’s climate- resilient transformation. The Gumpendorfer Straße redesign is

a key project with more green space, recreation zones, and new utility infrastructure by 2028.

Housing prices Owner-occupied First occupancy

The excellent public transport services in Mariahilf are especially worth emphasising. Mariahilf is already highly integrated into the public transport network with four underground lines as of now as well as an upcoming expansion project with the new U2/U5 in planning for additional connections. Despite its urban density, the district has relatively scarce cycle path infrastructure. Demand for housing is high, supply is limited. New projects mainly take the form of gap infill, renovation of old buildings, and loft conversions mainly in the central and western part of the district; projects include Sophisticated on Bürgerspitalgasse and EST22 on Esterházygasse. Prices reflect the scarce supply of new apartments in this attractive location. The new municipal housing complex at Stumpergasse 56 also goes some way towards satisfy- ing the urgent need for affordable housing, and includes assisted living for senior citizens.

Foreign nationals

€ 7,300 / m2 € 5,700 / m2

36.4 %

Vienna Innere Stadt

Other

6.3 %

3.22 %

> 65 years 17 %

6-14 years 0-5 years

35.2 %

11.5 %

Rented First occupancy

15-24 years

Average income (net)

€ 17.20 / m2 € 14.70 / m2

€ 30,005

Vienna Innere Stadt

Ø Alter 42.3 years

Other

€ 31,738

Invest. property € 2,800 to € 6,000 / m2

Average age

62 %

25-64 years

The calculations are based on data from the 2025 EHL Apartment Building Report.

41.7

Vienna Innere Stadt

42.3

FIRST VIENNA RESIDENTIAL MARKET REPORT 2026

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