First vienna residential market report

1050 wien – margareten

27

Margareten is evolving

Kettenbrückengasse 23 / BUWOG

Kettenbrückengasse

Pilgramgasse 15 / EHL

Pilgramgasse

Margaretenstraße 131-135 / EHL

Margaretengürtel

Schlossquadrat

Matzleinsdorfer Platz

Schwarzhorngasse 13 / EHL

FACTS Demography

Siebenbrunnen- platz

Pilgramgasse 15 / EHL

Bruno-Kreisky-Park

Sinus-Milieus ®

Residents

54,581 28,398

upper class traditional milieus central milieus modern lower class

Main residences Persons/household

1.91

Versatility and urbanity – a district in transition

Moved in Moved out

+ 8,574 - 8,398

Migration balance

+ 176

Housing prices Owner-occupied First occupancy

Margareten is often seen as the last classic working-class dis- trict in central Vienna. The district is one of the most densely populated and heavily built-up in Vienna, and has the highest population density with only four percent green space. However, the district has undergone an impressive amount of progress in the past few years. The metro network in particular has been a major driver with the new U2 connection: the Pilgram- gasse, Reinprechtsdorfer Straße, and Matzleinsdorfer Platz stations have greatly improved accessibility in an upgrade to the district’s infrastructure. These improvements have also led to an increase in the number of artists and creatives moving into the district more recently. The Reinprechtsdorfer Straße redesign project was a major milestone in restructuring the district’s public space. Additional measures towards climate adaptation and quality of life will follow: Barbara-Prammer-Park, an area of around 1,500 square metres

adjacent to the Kettenbrückengasse metro station, was reopened with the aim of keeping out the heat out and letting nature in.

Foreign nationals

One of the district’s largest urban development projects is the upcoming traditional Viennese grätzel neighbourhood redevel- opment on Margaretenplatz. The aim is to make public spaces climate-resilient, pedestrian-friendly, and future-oriented. The Friederike-Mayröcker-Hof project has already been implemented as a landmark of Viennese housing in the heart of Margareten – an eight-storey ultra-low-energy building with 15 affordable high- quality apartments and new shared spaces for young families on previously unused space. Despite these improvements, dense development has kept the supply of freehold properties limited. The most recent projects to be completed were on Wiedner Hauptstraße, Spengergasse, and Schön- brunner Straße. Even so, increasing demand will still meet scarce supply without any major project developments currently planned.

€ 6,000 / m2 € 4,900 / m2

36.4 %

Vienna Innere Stadt

Other

3.85 %

> 65 years 15 %

7,4 %

43.5 %

0-5 years

6-14 years

Rented First occupancy

Average income (net)

11.9 %

€ 14.90 / m2 € 13.60 / m2

15-24 years

€ 30,005

Vienna Innere Stadt

Ø Alter 40.6 years

Other

€ 27,970

Invest. property € 1,800 to € 4,800 / m2

Average age

61,8 %

25-64 years

The calculations are based on data from the 2025 EHL Apartment Building Report.

41.7

Vienna Innere Stadt

40.6

FIRST VIENNA RESIDENTIAL MARKET REPORT 2026

Powered by