Overview of Vienna’s Districts
6., Mariahilf
Mariahilf is challenged by a difficult phase at this point in time. The in part excessive prices have fallen by up to 40 per cent and now reflect a very healthy level. There are good perspectives here for investors, especially outside the dominant Mariahilfer Strasse.
EHL Top Tip: Loquai Square The quarter surrounding Loquai Square between the Gumpendorfer Strasse and Mariahilfer Strasse is especially interesting for investors at the present time. A short walk to the underground, the new “encoun- ter zone“ in the Otto-Bauer-Gasse, one of the few green oases in the district on the doorstep, and a fairly modest price level of roughly 3,000 Euros/sqm are factors that lead to significant earnings opportunities,
Vienna‘s 6th District was, at times, the most popular investment property market in the city before 2022, with prices ranging up to 10,000 Euros/sqm along the Maria- hilfer Strasse shopping mile. The market downturn has therefore had a particularly severe impact on Mariahilf. Market activity has been very reserved. Four transactions with a total volume of 290 million Euros closed in 2024, for the most part on side streets to the Mariahilfer Strasse, and only one transaction has been recorded to date in 2025. This downward trend was intensified by the difficult situation in the stationary retail trade. New rentals in the Mariahilfer Strasse during the past three years frequently entailed price reductions, while retail space on upper stories was partly or no longer marketable and subsequently converted into office, hotel or residential space at a substantial cost. The present situation in the Mariahilfer Strasse has also had a negative effect on the adjoining side streets that is reflected in increasing vacancies for commercial space.
district are clearly more positive. Price discounts compared with the previous highs amount to only 20 to 25 per cent, and the earnings risk is much lower due to the focus on housing. There are also a number of encouraging signals: One transaction was finalised in spring 2025 at a square metre price of over 5,000 Euros and three per cent yield, and condominiums in a high-quality revital- isation project in the Bürgerspitalgasse are on the market for prices up to 9,000 Euros/sqm. Sales from bank portfolios are expected to support a broad-based market revival, with prices near 3,000 Euros/ sqm leading to a greater interest among potential buyers. The area along the Wienzeile between the Kettenbrückengasse and Pilgramgasse U4 underground stations will become a focal point of attention. The future Pilgramgasse subway hub and the extension of the Naschmarkt to the covered Wien River area previously used for parking will add to the urban flair and increase the attractiveness of this residential location.
above all for developers who plan to actively work with their buildings.
Mariahilf
Investment prop. prices 2,800 to 6,000 EUR/sqm
Prime Yields
2.0 to 3.3 %
Monthly rents (net) in EUR/sqm
Apartments
Ø 15.00
Offices
13.00 to 20.00
Retail space A locations
30 to 150
Retail space B locations
6 to 25
Developments in the other sections of the
40
Investment Property Report
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