1040 vienna – wieden
25
Potpourri of middle-class and hip
TU Karlsplatz
Wiedner Hauptstraße
Schwarzenbergplatz
Karlsplatz
Petzvalgasse 4 / EHL
Taubstummengasse
Schelleingasse 4 / EHL
Leibenfrost- gasse 8 / EHL
Südtiroler Platz
Wiedner Gürtel 62 / BUWOG
FACTS Demography
Hauptbahnhof
Naschmarkt
Sinus-Milieus ®
Petzvalgasse 4 / EHL
Residents
33,155 16,591
upper class traditional milieus central milieus modern lower class
Main residences Persons/household
2,02
Moved in Moved out
+ 5,394 - 5,797
Attractive blend
Migration balance
- 403
Housing prices Owner-occupied First occupancy
The Wieden district has a distinctly middle-class flair as a sought-after residential district, especially around Karlsplatz, Schwarzenbergplatz, and the lower part of Wiedner Haupt- straße. The areas adjacent to downtown near Karlsplatz and the Church of St. Charles are in especially high demand and among the most expen- sive residential areas in the district, but the neighbourhoods further south are beginning to catch up. The part around the Vienna Beltway used to be less popular but is now seeing continuous improvement mainly due to continuous development in the area around the Haupt- bahnhof main railway station. The young cosmopolitan character of the district is especially worth noting. Wieden is also teeming with student life, especially around the University of Technology. The lively Freihausviertel around Schleif- mühlgasse with its many restaurants appeals to a correspondingly younger target group.
This small district located between Vienna downtown and the Haupt- bahnhof main railway station is seeing a slight increase in project development compared to previous years. Apart from revitalising old buildings and converting attics, some of the larger projects can be seen on Petzvalgasse, Wiedner Hauptstraße, and Mommsen- gasse. Some urban modernisations have also been taking place in the district. One example is the Vienna Museum forecourt redesign in Resselpark completed in 2023. Additional seating, trees, and a combined cycle and pedestrian lane enhance the area, revitalising it and encouraging a new level of social interaction in the surrounding neighbourhood. The city authorities have also introduced traffic calming in the Wieden district; Argentinierstraße was converted into a dedicated cycleway, and Wiedner Hauptstraße underwent a comprehensive redesign in 2024. A two-way cycle lane, additional green spaces, and new trees have been laid and planted on a 1.2-kilometre section.
Foreign nationals
€ 7,200 / m2 € 5,450 / m2
36.2 % 35.4 %
Vienna Wieden
Other
4.7 %
> 65 years 17.7 %
6.8 %
0-5 years
6-14 years
Rent First occupancy
Average income (net)
11.0 %
€ 16.40 / m2 € 13.90 / m2
15-24 years
€ 27,897
Vienna Wieden
Ø age 42.5 years
Other
€ 31,167
Invest. property € 3,300 to € 5,600 / m2
Average age
59.8 %
25-64 years
188 land registry transactions for apartments in 2024 saw purchase prices total around €92.18 million.
41.0
Vienna Wieden
42.5
FIRST VIENNA RESIDENTIAL MARKET REPORT 2025
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