First Vienna Residential Market Report | 2018

APART FROM CONSUMER BEHAVIOUR and lifestyle, fundamen tal underlying attitudes play a major role in shaping living environments. Every Viennese district has its own specific features that appeal to some groups more than others. This report draws on those Sinus Milieus ® specifically prominent for each individual district compared to the Vienna average. These milieu concentrations have been calculated for the entire district in question, so deviations in individual parts of the district are entirely possible.

in each group within society. Traditional values (A) indicate the pursuit of order and personal responsibility. Modern values (B) include the need for individualisation and self-actualisation, amongst other values. Re- orientation (C) reflects modern society’s distinction between pragmatism and multiple optionality as well as refocusing and looking for new synthe ses. The Y-axis shows the social situation of each grouping as distinguished by upper class (1), middle class (2), and lower class (3). A higher position for a certain group on the Y-axis reflects high levels of education, income, and professional situation, while positioning towards the right reflects more current socio-cultural basic orientation in the respective group. Refer to www.integral.co.at for more information on Sinus Milieus ® . ×

THE DIAGRAM ON PAGE 13 shows the current group landscape with each group’s position in Austrian society. The X-axis shows basic orientations

IMPRINT

SMALL PRINT comes in large print. Please find below comments and explanations of some terms used in this report.

ALL PRICES QUOTED FOR THE VARIOUS DISTRICTS OF VIENNA refer to square metres of net floor area (i.e. not including loggias, etc.).

PUBLISHED BY

EDITORIAL TEAM

ALL REFERENCES TO PERSONS in this text are intended to refer to both genders.

SALES PRICES are full ownership prices per square metre of net floor area, not including service and maintenance costs.

BUWOG AG Hietzinger Kai 131, 1130 Wien, Austria

BUWOG Group editorial team DI Elisabeth Bartos-Stock Peter Friedrich Berchtold Dr. Ingrid Fitzek-Unterberger Natascha Toegl, MA

Phone: + 43 1 878 28-1000 E-mail: office@buwog.com www.buwog.com

SOURCE DATA

RENTS are quoted net, exclusive of taxes and service charges.

EHL Immobilien GmbH Prinz-Eugen-Straße 8–10, 1040 Wien, Austria Phone: + 43 1 512 76 90 E-mail: office@ehl.at www.ehl.at

EHL Immobilien editorial team DI Sandra Bauernfeind MRICS Mag. (FH) David Breitwieser MRICS

EVERY EFFORT has been made to ensure the accuracy of information in this report. Certain topics are, however, quite complex and subject to constant change. The housing market in Vienna is extremely dynamic and prices vary greatly from area to area. While certain locations are in high demand at the moment, this might change quickly. IN OUR ANALYSIS OF THE HOUSING MARKET , we relied mainly on up-to-date data provided by Statistics Austria, the state statistics office, and information obtained from the City Government of Vienna, unless a different source is named.

DEFINITIONS

Ing. Elisabeth Hartwig Melanie Kloster, MA

THE TERM “FIRST OCCUPANCY” in relation to prices refers to newly built apartments.

IDEA, CONCEPTION AND GRAPHIC DESIGN

TOGETHER WITH

“OTHER” refers to tenancies and sales of second-hand homes.

M’CAPS Group Probusgasse 1, 1190 Wien, Austria

INTEGRAL Markt- und Meinungsforschungsges.m.b.H. Partner of SINUS Heidelberg – Berlin – Singapore

THE TERM “HOTSPOTS” refers to areas and quarters in the various districts where there is a particularly high demand for properties from both prospective tenants and buyers. ×

Licence partner: Probszt Advisory Mohsgasse 1, 1030 Wien, Austria Phone: +43 1 799 19 94-0

Phone: +43 1 328 66 60 www.mcaps-group.com

PRICES

TRANSLATION

IN AUSTRIA , older buildings (i. e. non-subsidised buildings constructed with planning permission before 1953 and owner-occupied houses built with planning permission prior to 1945) are subject to the full scope of the Austrian Tenancy Act. This means that rents are not subject to normal market forces of supply and demand, but are basically fixed (to what is known as an “adequate rent” or “guideline rent”). Such rents are not taken into account in our report.

ConText ® Hindenburgstraße 10, 55118 Mainz, Germany www.context.de

Status: December 2017

Errors exempted. The information and forecasts in this report are given to the best of our knowledge.

Photo credits for Sinus-Milieus ® : 123RF (andreahast, bialasiewicz, tomas1111), Dreamstime.com (Igor Terekhov, Breadmaker, Danuta Nowacka, Dejan Krsmanovic), ImageBrief.com (AUN), Stocksy (Agencia), Thinkstock (Photick/ Laurence Mouton), Getty Images.

The publishers make, however, no guarantees as to the accuracy or completeness of this information. Visualisations are intended as non-binding and for illustration purposes only, without guarantee of completeness. Actual results may differ. No legal entitlement!